New Tamron 17-35mm F/2.8-4 Di OSD Geared For Versatility In A Portable Package

Tamron's newest offering boasts of being the smallest, lightest ultra-wide angle zoom lens in its class
If you’re looking for a versatile ultra-wide-angle zoom lens to pair with your full-frame DSLR, Tamron’s latest release promises to be just that. The recently announced Tamron 17-35mm F/2.8-4 Di OSD (Model A037) is aimed to be a different offering from the SP 15-30mm F/2.8 Di VC USD (Model A012), whose main draw is portability on top of... Read more

Canon Adds Feature-Packed PowerShot SX740 HS To The Entry-Level Market

Canon's new compact addition boasts of features geared for entry-level photographers, vloggers
As the latest to join the PowerShot family, Canon PowerShot SX740 HS comes with a host of features geared towards entry-level photographers, vloggers and travelers who want to upgrade from their smartphone cameras. The new digital compact camera boasts of a 40x Optical Zoom Lens, a 20.3 Megapixel CMOS sensor and a DIGIC 8 Image Processor. It’s... Read more

New Nikon COOLPIX P1000 Boasts 125X Super Zoom, Advanced Controls

Nikon's new compact shooter features 24-3000mm equivalent optical zoom lens
Think your current camera’s zoom capabilities could use some extra reach? The recently released Nikon COOLPIX P1000 may just be the compact camera you need. Branded by Nikon as “the new undisputed powerhouse of superzooms,” the company’s latest offering boasts of a 125x optical zoom (24-3000mm equivalent), 4K UHD video, a selection... Read more

Skylum Adds New Features And Brings Loupedeck+ Integration For Aurora HDR

Skylum's Aurora HDR 2018 is now packed with new features, faster performance and compatibility with Loupedeck+
Good news to Skylum Aurora HDR users! Skylum Software has just release the latest update to their popular photo editing software, with both MacOS and Windows versions now boasting of faster performance, enhanced tools, new features and added support for over 20 new cameras. Apart from these key updates, Skylum has also partnered with Loupedeck to make... Read more

Adobe Launches Project Rush Video Editing App Plus Major Creative Cloud Updates

Adobe unveils new offerings and key updates throughout its roster of productivity tools for today's creatives
Adobe has recently unveiled several important updates for many of its productivity tools and platforms to make them even more useful for today’s creative professionals. Among them is the sneak peek for Project Rush, a new all-in-one cross-device video editing app slate to be released this year; the beta release of Spark Post for Android, which... Read more

Rokinon Launches New AF 85mm F1.4 Full Frame Lens For Canon EF Mount

Rokinon adds new 85mm AF full frame lens for Canon EF mount soon after announcing compact wide-angle lens for Sony E mount
Shortly after introducing the wide-angle AF 24mm F2.8 Compact Lens for the Sony E mount, Rokinon has announced another addition to its lens lineup, this time for Canon EF mount. The Rokinon AF 85mm F1.4 Full Frame Lens is a new prime lens designed to render optimal image quality when paired with the most advanced full frame Canon cameras. It also doubles... Read more

Nikon Announces AF-S NIKKOR 500mm f/5.6E PF ED VR Portable Super-Telephoto Lens In Development

The upcoming fixed focal length super-telephoto lens promises to be a compelling combination of portability and high performance
Nikon has recently given a heads up to photographers who are keen on upgrading their telephoto lenses. An FX-format, fixed focal length super-telephoto lens is currently in the works, which promises to be made with portability and high-performance in mind. Called AF-S NIKKOR 500mm f/5.6E PF ED VR, it will be a significantly smaller and lighter lens,... Read more

Rokinon Adds The Compact AF 24mm F2.8 To Its Sony E Mount Lenses

Rokinon's new compact wide-angle lens for Sony E mount cameras will be available in July 2018
Looking for a new wide-angle lens for your Sony camera? Rokinon has recently added the AF 24mm F2.8 Compact Lens to its popular full-frame autofocus lenses for the Sony E mount. This new offering features a wider view compared to the Rokinon AF 35mm F2.8, a fast and quiet autofocus system and impressive optics, all in a portable package. The silent... Read more

PanoClip Lets You Make 360° Snaps And “Tiny Planets” With Your iPhone

PanoClip lets you create something new and fun with your smartphone photos
Ever wondered if there’s a quick way to do those cool 360° and “Tiny Planet” photos? You can actually do it with your iPhone! All you need is the newly released PanoClip, an attachment accessory that snaps easily onto your smartphone. It features a dual lens system and an accompanying app that combines images from the front and rear... Read more

X-TTL For Cactus V6 II Completes With Firmware Updates For Canon

Finally, Canon is the last and the latest to get X-TTL for Cactus V6 II
Are you a Canon photographer awaiting the X-TTL availability for the Cactus V6? Finally, Canon is the last and the latest to get the updates, completing the lineup of new system-specific X-TTL firmware for Cactus products with wireless support for major flash brands. With this firmware version, Canon system flashes now allow features such as cross-brand... Read more

Sigma Announces 70mm F2.8 DG MACRO Art Lens Availability And Pricing

The first prime macro lens in the Sigma Art Line will be initially available for Canon mount
Attention, macro photographers! For those looking to upgrade their glass, Sigma has announced the availability of its 70mm F2.8 DG MACRO Art Lens for the Canon mount by the end of May. It’s the first prime macro lens to be included in the Sigma Art Line, promising to deliver stunning resolution, precise focusing, and incredible clarity, along... Read more

Fujifilm Adds The Stylish X-T100 To Its X Series Mirrorless Lineup

Along with its sleek design and eye-catching colors, the new X-T100 is packed with a collection of impressive features
Fujifilm fans seeking to upgrade their gear have some great reasons to set their eyes on the new Fujifilm X-T100. The new compact interchangeable lens camera is the latest in the roster of the highly successful X Series mirrorless cameras. Along with its sleek design and eye-catching colors (Black, Dark Silver, and Champagne Gold), the new X-T100 is... Read more