Olympus Adds Two New Lenses To Product Roadmap

The camera company identified the two new Micro Four Thirds zoom lenses it will add to its future product line up
Olympus has updated its lens roadmap with two new zoom lenses: The ED 12-45mm F4.0 PRO standard zoom lens and ED 100-400mm F5.0-6.3 IS super telephoto zoom lens. Today, Olympus announced it will be adding two new zooms to its M.Zuiko digital lens roadmap, which provides an overview of what new lenses the company will be producing for its mirrorless... Read more

Adobe Publishes Roadmap For Updates To Photoshop On The iPad App

New features include Subject Select and Cloud Documents
An example of the Select Subject feature, coming to Photoshop on the iPad app in December, 2019 In the fall of 2018, Adobe set the stage for telling the creative community and the world that Photoshop would soon be appearing on Apple iPads as a full-featured mobile app, one that would have “no compromises on power and performance or editing results.”... Read more

Sigma Introduces 24-70mm F2.8 DG DN Art Lens For Full-Frame Mirrorless Cameras

The new lens will be compatible with Sony E-mount and L-mount full-frame mirrorless models
Sigma’s new 24-70mm F2.8 DG DN Art lens Today, Sigma announces a new Art lens, the 24-70mm F2.8 DG DN Art lens, which is the second newly-designed Art zoom from Sigma, which follows the 14-24mm F2.8 DG DN Art zoom for mirrorless cameras. The new 24-70mm lens is a large-aperture standard zoom for full-frame mirrorless camera systems and is available... Read more
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Adobe Announces New Photoshop Camera App, Details On Photoshop On The iPad And More

The new mobile photography app appears to be a computational-photo-based with AI intelligence
Two examples of Photoshop on the iPad Today, Adobe announced a slew of updates and upgrades to the apps in the Adobe Creative Cloud service, the company’s subscription-based set of online applications and services. Adobe said the new version of the Creative Cloud would include “faster and more powerful products spanning multiple surfaces.” For... Read more

Mavic Mini Is DJI’s Smallest And Most Lightweight Drone

Weighing less than 250 grams (around half a pound) also makes it a potentially safe drone, according to experts, says DJI
DJI’s new Mavic Mini Today, DJI, a market leader in producing drones, introduces the new Mavic Mini, which is the company’s smallest and most lightweight drone, weighing just 249 grams or a little over half a pound. Because it’s a drone targeted for consumers, its lightweight form factor makes it much more likely to be a safe drone, according... Read more

Olympus Unveils New OM-D E-M5 Mark III Mirrorless Camera

The new mirrorless model continues the company’s focus on models based on its Micro Four Thirds sensor
The new Olympus E-M5 Mark III There are various features I could write about on the new OM-D E-M5 Mark III mirrorless camera, but one of the most intriguing aspects of this camera has more to do with industry competition and whether a brand follows the pack. I found it fascinating that Olympus continues to buck the trend that most other camera manufacturers... Read more

Canon Makes Development Announcement of EOS-1D X Mark III And Introduces Two Lenses

According to Canon, the new flagship DSLR will come with a host of new and improved features
Earlier today, Canon made several product announcements. The most significant for pro photographers and content creators was the news that Canon is developing an update to its flagship pro DSLR: The new model is the Canon EOS-1D X Mark III DSLR, which is the successor to the EOS-1D X Mark II, introduced in early 2016. Because this is a development announcement,... Read more

Tamron Announces Four Lenses Sony E-Mount Full-Frame Mirrorless Cameras

Three of the lenses are close-focusing primes, and the fourth is a development announcement on a high-speed telephoto zoom
Today, Tamron introduced four new lenses, which are designed to work wiht Sony E-Mount full-frame mirrorless cameras. Three of the lenses—20mm F/2.8 Di III OSD M1:2, 24mm F/2.8 Di III OSD M1:2 and 35mm F/2.8 Di III OSD M1:2—are close focusing. The 20mm will be available in January 2020, but the other two primes will be available late November. All... Read more

Fujifilm Introduces XPro-3 Mirrorless Camera

This mirrorless camera, which the company says makes you “think like a film photographers,” is the much anticipated successor to the popular XPro-2
The Fujifilm X-Pro3 Earlier today, Fujifilm introduced a camera that emphasized why the company has kept the name “film” in its name all these years: The new camera is the Fujifilm X-Pro3 mirrorless camera, an interchangeable-lens camera that many have been waiting for and is based in large part on the X-T3 mirrorless camera. The new x-Pro3 comes... Read more

Nikon Z 50: Nikon’s First Z-Series Mirrorless Camera With APS-C-Sized Sensor

In addition to the new Nikon Z 50 camera, Nikon introduced two Z-series NIKKOR DX zoom lenses
Nikon’s new Z 50 mirrorless camera For most of 2019, Nikon’s mirrorless-camera strategy seemed targeted at the pro market, perhaps at the expense of camera enthusiasts, since the company has primarily been promoting its pro-level, full-frame mirrorless Z camera bodies—the Z 6 and Z 7—as well as host of compatible NIKKOR lenses. But Today,... Read more

Sony Increases Speed And Adds Features On Updated a9 II Full-Frame Mirrorless Camera

The new updates include enhanced tracking and more frames per second using mechanical shutter
Earlier today, Sony announced an updated version of its flagship full-frame a-series mirrorless camera: The new a7 II  still comes with the same 24-megapixel full-frame stacked mirrorless sensor and the same 20 frames-per-second (with AF and AE) burst mode using the electronic shutter. But Sony has increased speed and performance in other ways.... Read more

Fujifilm Introduces New Compact And Lightweight Mirrorless Camera: X-A7

The new mirrorless camera will be sold as a kit, bundled with a 15-45mm zoom
The new X-A7 mirrorless digital camera with the XC15-45mmF3.5-5.6 OIS PZ kit lens. Today, Fujifilm has announced the launch of a new compact and lightweight mirrorless digital camera: the X-A7. It will be available as kit with the XC15-45mmF3.5-5.6 OIS PZ lens. The company says the new camera weighs just 11.3 ounces but will have impressive features... Read more
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