New Nikon D3500 Boasts Of Being The Most Portable Entry-Level Nikon DSLR

The new Nikon D3500 comes with a selection of features that first-time DSLR users will find useful
Nikon’s recently launched entry-level DSLR, the 24.2 megapixel Nikon D3500, promises to make photography easier and more convenient than ever for those who want to move a step further from smartphone photography. The redesigned body boasts of being ergonomic and lightweight, while the updated CMOS image sensor and Nikon EXPEED image processor... Read more

Tamron Launches SP 15-30mm F/2.8 Di VC USD G2 Ultra-Wide Angle Zoom Lens

Tamron's new ultra-wide-angle zoom lens for full-frame DSLR cameras will first come in Nikon mount
Tamron has recently announced the SP 15-30mm F/2.8 Di VC USD G2 (Model A041), a new high-speed, ultra-wide-angle zoom lens for full-frame Nikon and Canon DSLR cameras. Boasting of the same outstanding optical performance as the Model A012, this new offering features an XGM (eXpanded Glass Molded Aspherical) lens element and multiple LD (Low Dispersion)... Read more

New Lumix LX100 II Features F1.7 LEICA DC VARIO-SUMMILUX Lens And 4K Video

The latest in the LX compact camera line promises superb image quality that will rival that of DSLRs
Attention, LUMIX shooters! Panasonic has recently announced the new LUMIX LX100 II, which boasts of a large 4/3 High Sensitivity MOS Sensor, an effective 17.0 megapixels in 4:3 aspect ratio, and a LEICA DC VARIO-SUMMILUX F1.7-F2.8 Lens with a versatile zoom range of 24-75mm. Those who love dreamy defocus are also promised to get the look with smooth,... Read more

New Tamron 17-35mm F/2.8-4 Di OSD Geared For Versatility In A Portable Package

Tamron's newest offering boasts of being the smallest, lightest ultra-wide angle zoom lens in its class
If you’re looking for a versatile ultra-wide-angle zoom lens to pair with your full-frame DSLR, Tamron’s latest release promises to be just that. The recently announced Tamron 17-35mm F/2.8-4 Di OSD (Model A037) is aimed to be a different offering from the SP 15-30mm F/2.8 Di VC USD (Model A012), whose main draw is portability on top of... Read more

Canon Adds Feature-Packed PowerShot SX740 HS To The Entry-Level Market

Canon's new compact addition boasts of features geared for entry-level photographers, vloggers
As the latest to join the PowerShot family, Canon PowerShot SX740 HS comes with a host of features geared towards entry-level photographers, vloggers and travelers who want to upgrade from their smartphone cameras. The new digital compact camera boasts of a 40x Optical Zoom Lens, a 20.3 Megapixel CMOS sensor and a DIGIC 8 Image Processor. It’s... Read more

New Nikon COOLPIX P1000 Boasts 125X Super Zoom, Advanced Controls

Nikon's new compact shooter features 24-3000mm equivalent optical zoom lens
Think your current camera’s zoom capabilities could use some extra reach? The recently released Nikon COOLPIX P1000 may just be the compact camera you need. Branded by Nikon as “the new undisputed powerhouse of superzooms,” the company’s latest offering boasts of a 125x optical zoom (24-3000mm equivalent), 4K UHD video, a selection... Read more

Skylum Adds New Features And Brings Loupedeck+ Integration For Aurora HDR

Skylum's Aurora HDR 2018 is now packed with new features, faster performance and compatibility with Loupedeck+
Good news to Skylum Aurora HDR users! Skylum Software has just release the latest update to their popular photo editing software, with both MacOS and Windows versions now boasting of faster performance, enhanced tools, new features and added support for over 20 new cameras. Apart from these key updates, Skylum has also partnered with Loupedeck to make... Read more

Adobe Launches Project Rush Video Editing App Plus Major Creative Cloud Updates

Adobe unveils new offerings and key updates throughout its roster of productivity tools for today's creatives
Adobe has recently unveiled several important updates for many of its productivity tools and platforms to make them even more useful for today’s creative professionals. Among them is the sneak peek for Project Rush, a new all-in-one cross-device video editing app slate to be released this year; the beta release of Spark Post for Android, which... Read more

Rokinon Launches New AF 85mm F1.4 Full Frame Lens For Canon EF Mount

Rokinon adds new 85mm AF full frame lens for Canon EF mount soon after announcing compact wide-angle lens for Sony E mount
Shortly after introducing the wide-angle AF 24mm F2.8 Compact Lens for the Sony E mount, Rokinon has announced another addition to its lens lineup, this time for Canon EF mount. The Rokinon AF 85mm F1.4 Full Frame Lens is a new prime lens designed to render optimal image quality when paired with the most advanced full frame Canon cameras. It also doubles... Read more

Nikon Announces AF-S NIKKOR 500mm f/5.6E PF ED VR Portable Super-Telephoto Lens In Development

The upcoming fixed focal length super-telephoto lens promises to be a compelling combination of portability and high performance
Nikon has recently given a heads up to photographers who are keen on upgrading their telephoto lenses. An FX-format, fixed focal length super-telephoto lens is currently in the works, which promises to be made with portability and high-performance in mind. Called AF-S NIKKOR 500mm f/5.6E PF ED VR, it will be a significantly smaller and lighter lens,... Read more