Doesn’t everybody use iPads as portrait lights? I know I do. Oh wait: that’s not me. That’s the dude in this video. It’s him who’s built his own array of nine iPads that he uses in place of a softbox. Sure, the cost is about five grand, and I know I could get a heckuva studio strobe system for that price, but the light is so… digital. Okay, so in reality I don’t know if it’s a good idea or not. (Actually, I do. And it’s not.) But it sure is neat. A great way to flex creative muscle, both in the building of the iPad lights and the shooting of this neat video.