Do you know about cinemagraphs? They’re sort of like a combination of a still photo and an animated gif, but only part of the image is animated. So, for instance, in this example from designer Chris Spooner’s blog, only the model’s hair and dress are moving—blowing gently in the wind. It’s this subtly that gives cinemagraphs their power. If you’re interested in learning how to make these unique web-based images, Spooner’s blog post is built around a great breakdown of how to create the complex looking effect in a fairly simple way that requires no special software beyond that good ol’ standby, Photoshop.