Features include easy-to-use Interface, new Guide Mode
MELVILLE, N.Y. (JULY 30, 2009) – Today, Nikon Inc. announced the D3000 digital SLR camera, offering first-time D-SLR users and budding photographers an affordable option to experience the extraordinary picture quality of a Nikon D-SLR. The 10.2-megapixel D3000 has features that make it easier than ever to take great pictures, including the new Guide Mode, which lends a helping hand to new D-SLR users by suggesting, and in many instances making, appropriate camera settings for particular shooting situations, and an extensive Retouch Menu, which enables consumers to edit photos, even when away from their computer. The D3000, which offers an 11-point autofocus system, also leverages proven Nikon D-SLR technologies including exclusive EXPEED™ image processing, and an Active D-Lighting system, enabling entry-level D-SLR shooters to take stunning pictures even when conditions are challenging.
“The D3000 combines the best of both worlds, providing picture takers with the ease-of-use currently offered in point-and-shoot cameras alongside the speed, precision and exceptional picture quality that have made Nikon D-SLRs so popular,” said Edward Fasano, general manager for Marketing, SLR Systems Products at Nikon Inc. “The D3000 offers everyone the ability to discover the superiority of D-SLR photography at an affordable price point. We look forward to enabling more consumers to explore the possibilities of D-SLR picture taking and, more importantly, empowering them to capture life’s memories faithfully.”
Intuitive Assistance On-the-Fly
The D3000 features the all-new Guide Mode with an easy-to-use interface to help new photographers build confidence in using their D-SLR through on-demand, step-by-step assistance. The Guide Mode, easily accessed by the Mode dial on the top of the camera, displays common shooting situations and example images and then counsels the user with the corresponding scene modes and settings on the LCD screen. The Guide Mode also helps users easily review, organize and delete images.
Whether new to D-SLR photography or simply mastering new shooting techniques, the D3000’s Guide Mode assists users in exploring effective picture taking solutions at their own pace to make capturing great pictures even easier.
Small in Size, Big on Features
With elegant ergonomics, softly rounded corners, and a comfortable grip, the D3000 packs powerful technology into a compact form factor. Though the D3000 is tiny when compared to professional D-SLR cameras, it boasts a large, bright three-inch high resolution LCD screen, and now features an easier-to-read text that's 20 percent larger than in previous Nikon D-SLRs.
Quick performance and response are at the core of the D3000’s design and its 11-point autofocus system makes it easy to find and focus on a subject. Also, the D3000 offers split-second shutter response, eliminating the frustration of shutter lag—the annoying delay that ruins so many pictures, and has the ability to capture images at up to three frames-per-second, ensuring users never miss a moment. Users can enjoy the benefits of Nikon’s Advanced 3D Subject Tracking, which continuously focuses on fast moving subjects throughout the frame, resulting in crisp, clear action shots.