News Industry News Canon EOS Rebel T3i & EOS Rebel T3
Canon EOS Rebel T3i & EOS Rebel T3
Plus two new speedlites and an EF-S lens
Canon’s new EOS Rebel T3i DSLR gives creative photographers some fun
in-camera tools that enable users to apply Creative Filters to images
after they have been shot without altering the original file. Canon’s
new Creative Image Filters, familiar to Canon PowerShot and EOS 60D
users, help make a great image more dynamic by creating an altered copy
of the image through any of Canon’s four artistic filter options:
The Soft Focus effect filter helps dramatize an image and smooth over shiny reflections.
The Grainy Black and White filter can give a different nostalgic perspective to any shot.
Canon’s “Toy Camera” filter deliberately adds vignetting and color shift for a creative option when shooting a colorful scene.
Users can also make a scene appear like a small-scale model, simulating
the look from a tilt-shift lens, with Canon’s Miniature Effect filter,
great when shooting any scene from a high vantage point.
Each of these filters can be applied to a captured still image
in-camera to create a second “filtered” JPEG version, leaving the
original JPEG file unaffected.
Another addition to the camera’s Live View function is Canon’s new
Aspect Ratio feature whereby the Live View screen can display cropping
lines for 1:1, 16:9 or 4:3 aspect ratios in addition to the standard
3:2 ratio. These cropping lines make it easier to compose images in
Live View, and they can help to expedite printing when using Canon’s
supplied Digital Photo Professional software. Custom aspect ratios are
also applied to JPEG images captured directly in-camera.
EOS HD Video Specs
The EOS Rebel T3i with Full HD video capture at 1920 x 1080 resolution
in selectable frame rates of 24p, 25p or 30p will grab the attention of
film students and independent filmmakers alike. The Rebel T3i
incorporates two Canon proprietary technologies for rendering amazing
HD video, a DIGIC 4 Imaging Processor and a large APS-C–sized CMOS
sensor capturing fine detail and color with an amazing cinematic depth
of field. The Rebel T3i DSLR allows for three video recording modes –
Full HD and HD in a 16:9 aspect ratio and Standard Definition (SD) in a
4:3 aspect ratio, all at selectable frame rates.
EOS HD Video: Ready For A Close-Up
When shooting Full HD video, the Rebel T3i digitally provides
additional zoom power without sacrificing quality. The new Movie
Digital Zoom feature, a first for Canon DSLRs, allows users to achieve
3x to 10x magnification while shooting Full HD video. Unlike standard
digital zoom for still images, Movie Digital Zoom crops the video image
directly from the CMOS sensor at Full HD resolution to preserve video
quality and still provide amazing additional telephoto power beyond
just the lens. The Movie Digital Zoom feature is great for those times
when the lens isn’t enough to get you in close, but this feature
provides the extra boost without a loss in video quality so a child’s
smile on stage is just as clear and bright.
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