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Thursday, August 23, 2007

Olympus Announces 18x Optical Zoom SP-560 UZ

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Shadow Adjustment Technology
Shooting outdoors in bright daylight can be tricky because of the extreme contrast between dark shadowed areas and bright sunlit areas - while the human eye is capable of detecting the nuances between dark and light and all the details in between, image sensors traditionally have not been quite as sensitive. The SP-560 UZ addresses this challenge head-on with Shadow Adjustment Technology, which compensates for extreme contrast where the shadow areas are underexposed and lack visible detail. With this technology, users can preview and capture images with the same contrast as their naked eye.

TruePic III Image Processor
Olympus' enhanced TruePic III Image Processor produces crystal clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures sharp images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos.

Perfect Shot Preview
The SP-560 UZ features a Perfect Shot Preview mode that enables users to preview and select various photographic effects on a live, multi-frame window on the LCD before snapping the shot. This feature allows users to see precisely what the image will look like when adjustments are made, ensuring users are capturing the exact image they want. It's a great way for novice users to learn about the effects of different photography techniques, such as exposure compensation, white balance and metering.

Dual Image Stabilization
Dual Image Stabilization technology enables users to take crisp, clear pictures in virtually any shooting situation - adjusting for camera shake and a moving subject. Olympus' mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the CCD to compensate for camera shake, which often occurs when zooming in on your subject and in low-light conditions when shutter speeds are slower. Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blur caused by a moving subject.

High-Speed Sequential Shooting and Pre-Capture
Capable of capturing images at an incredible 15 frames per second (image size reduced), the SP-560 UZ offers the highest burst rate of any compact digital camera. The inclusion of Pre-Capture technology, which works in conjunction with High-Speed Sequential Shooting, enables users to capture the action before and after fully pressing the shutter button. Pre-Capture begins working as soon as the focus is locked, automatically archiving five frames in the camera's buffer memory prior to the shutter release - virtually guaranteeing that none of the action will be missed even if the user's reaction time is slow. Perfect for situations where timing is essential, such as photographing a tennis player serving, children playing or a whale breaching.

High-Resolution 2.5-Inch LCD and Electronic Viewfinder
Compose and display incredible images on the camera's bright 230,000-pixel LCD. The high-resolution screen enables you to review pictures, scroll through menu options and treat friends and family to a digital slide show with ease. The SP-560 UZ also features an electronic viewfinder with dioptric correction.

33 Shooting Modes Including TV-Quality Video with Sound
The SP-560 UZ makes it easy to take great photos in a variety of scenarios and lighting situations with 33 shooting modes, including TV-quality video with sound (640x480/30fps). Simply select the desired mode for portraits, landscapes, night scenes, fast-action, macro and more.


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