New Lexar CompactFlash and SDHC Cards
Two Fast Cards with 16 GB of Space
Fremont, CA, September 16, 2008 -- Lexar Media, a leading global
provider of memory products for digital media, announced today that the
company has further increased the capacity of its widely popular
Platinum II flash memory card line by introducing a Platinum II 60x
16GB Secure Digital High Capacity (SDHC) card and Platinum II 80x 16GB
CompactFlash® (CF) card. The new, high-capacity cards give
value-conscious video and photo enthusiasts the ability to shoot longer
and faster, while taking advantage of new higher-resolution and
high-definition digital camcorders, digital SLRs and point-and-shoot
cameras. When used with many of today's popular flash-based digital
camcorders, the Platinum II 16GB memory cards allow up to six hours of
1080 high-definition video recording. The Platinum II SDHC memory card
is speed-rated at 60x, capable of a minimum sustained write speed of
9MB per second, while the Platinum II CF memory card is speed-rated at
80x, which represents a minimum sustained write speed of 12MB per
second. The high-speed cards provide faster transfers of
high-resolution video and photos, as well as large audio and digital
multimedia files.
"With the rapid increase in camera resolutions now exceeding 10
megapixels resulting in larger image file sizes from newer digital
cameras, flash-enabled digital camcorders, and digital SLRs, consumers
need a higher-speed, higher-capacity memory card to ensure optimal
performance while shooting," said Manisha Sharma, director of product
marketing, Lexar. "The new Lexar Platinum II 16GB cards provide the
quality and dependability that customers expect from Lexar, with the
increased capacity required to record and shoot longer."
The new Lexar Platinum II SDHC and CF cards include a limited lifetime
warranty and valuable image-related software-the full version of Lexar
Image Rescue⢠3, Lexar's award-winning image recovery software, and a
six-month trial of Corel® Painter⢠Essentials 4. The Lexar Platinum II
16GB SDHC and CF memory cards will be available in September.
Lexar will be displaying the Platinum II SDHC and CF cards at Photokina 2008 at stand F022 E023 in hall 04.1.
About Lexar Media
Lexar Media is a leading designer, manufacturer, and marketer of NAND
flash and DRAM memory products under the Lexar and Crucial brand names.
Lexar offers products in all major flash and DRAM memory categories,
including: consumer and enterprise-level USB flash drives,
industry-leading memory cards for photography, and all popular form
factors of memory cards for mobile devices. For computers, Lexar also
offers a full range of DRAM computer memory upgrades for PCs and Mac
systems, and solid state drives (SSD). An industry leader in
innovative, patented flash memory technology, Lexar is vertically
integrated with Micron Technology, one of the largest semiconductor
manufacturers worldwide.
For more information about Lexar, visit www.lexar.com. For more information about Crucial products, visit www.crucial.com.
Lexar Media, Inc. is a subsidiary of Micron Technology, Inc. Lexar
Media is a division of Micron Europe Limited, a division of Micron
Semiconductor Asia Pte. Ltd., and a division of Micron Japan, Ltd.
About Micron Technology, Inc.
Micron Technology, Inc., is one of the
world's leading providers of advanced semiconductor solutions. Through
its worldwide operations, Micron manufactures and markets DRAM, NAND
flash memory, CMOS image sensors, other semiconductor components, and
memory modules for use in leading-edge computing, consumer, networking,
and mobile products. Micron's common stock is traded on the New York
Stock Exchange (NYSE) under the MU symbol. To learn more about Micron
Technology, Inc., visit www.micron.com.
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