It’s The Lens, Baby!

Selective focus is a hot trend in photography. The soft, dreamy look is ideal for portraits, close-ups and scenics, directing attention by blurring your subject’s surroundings.
By The Editors
Selective focus is a hot trend in photography. The soft, dreamy look is ideal for portraits, close-ups and scenics, directing attention by blurring your subject's surroundings. When you want the creative effects of selective focus in-camera, you can't beat the simplicity of Lensbaby lenses and optics. A big part of…

Ultimate Travel Lenses

Now more than ever, traveling light is a pleasure.
By David Willis
Now more than ever, traveling light is a pleasure. While the amount of gear photographers typically carry has expanded in the digital age, airlines are increasingly restricting what we can bring on board. Minimizing gear without sacrificing creative options is a huge benefit. That's where big-range zoom lenses can help…

Beyond The Kit Lens

Buying a digital SLR as part of a kit that includes a lens is a popular option, especially for those moving up from a compact camera or switching brands.
By Jon Canfield
Buying a digital SLR as part of a kit that includes a lens is a popular option, especially for those moving up from a compact camera or switching brands. Usually for just a small increase in price, you get the camera body with a zoom lens—enough to get you started.…

A Traveler’s Lens

To outfit my first SLR, purchased in what seems like a hundred years ago, I acquired a 28mm and an 80-200mm zoom.
By Seth Weber
To outfit my first SLR, purchased in what seems like a hundred years ago, I acquired a 28mm and an 80-200mm zoom. Now, decades later, my basic travel kit still relies on two camera bodies and this simple lens combination; only today, the wide choice is a 10-20mm lens (to…

Designed For Digital Lenses

From fixed-focal-length prime lenses to wide-angle to telephoto zooms, modern lenses use a complex combination of high-end glass, unique materials and chemical cocktails capable of producing optics with incredible power.
By Dave Willis
From fixed-focal-length prime lenses to wide-angle to telephoto zooms, modern lenses use a complex combination of high-end glass, unique materials and chemical cocktails capable of producing optics with incredible power. Digital optical design has advanced so much that zooms now can extend up to an incredible 15x range, while wide-angles…

Tele-Zooms

A tele-zoom is the convenient solution for getting close to the action, even when you need to remain at a distance.
By Dave Willis
A tele-zoom is the convenient solution for getting close to the action, even when you need to remain at a distance. For portrait, sports and wildlife photography, these zooms give you the compositional flexibility you need to frame your subjects creatively. Telephoto lenses tend to be large and often heavy,…
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